Strength of Vision Communication
The data-driven vision(s) need to be communicated efficiently to impact the target audiences for mobilisation. Thereby the vision(s) are assessed following 5 criteria: 1) Are people aware of vision communication efforts in their domain, (all following criteria are assessed by those who are aware of vision communication efforts within their domain) 2) relevancy, 3) frequency, 4) simplicity, and 5) leadership by example.
:: Assessing wether people are aware of communication efforts of the strategy.
The awareness of vision communication efforts is with80% fair, but should be higher as here not the quality of the communication but only if any communication at all exists in the eyes of the executives.
Which percentage of people are aware of communication efforts about the data-driven vision within their domain
:: Assessing wether the vision communication reaches all relevant stakeholders.
With a low score of relevancy of42% there is scepticism that the vision is sufficiently communicated to the relevant stakeholders.
Relevancy score of vision communication (ranked by those that are aware of the vision communication in their domain)
:: Assessing wether the data-driven vision is sufficiently frequent communicate to stick.
The low frequency score of48% calls for a more intense communication campaign.
Frequency score of vision communication (ranked by those that are aware of the vision communication in their domain)
:: Assessing wether the vision communication is simple enough.
The simplicity of the vision with a score of 63% still needs some improvement to be understandable to a larger audience and easier to share.
Simplicity score of vision communication (ranked by those that are aware of the vision communication in their domain)
Leadership by Example
:: Assessing wether the leadership communicates the data-driven vision by example of their behaviour.
Leadership is currently not sufficiently living the data-driven vision, as the leadership by example score is at a low level of53%.
Leadership by example score (ranked by those that are aware of the vision communication in their domain)
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